International Journal for Novel Research in Economics, Finance and Management
International Journal for Novel Research in Economics, Finance and Management
Authors: Nandan Pari, Rachana D Abstract: The automobile industry has become highly competitive with increasing use of digital marketing and customer relationship management strategies. This study examines which marketing approaches…
Authors: Assistant Professor Pushpa Prajapati, Professor Dr. Shweta Bhatia Abstract: Transitions in spatial, technological, organisational strategies and employer-employee experiences have disintegrated the organisational systems post pandemic. This narrative review synthesises…
Authors: Associate Professor Dr. Manisha Kaushal Arora Abstract: The banking industry is undergoing a transformation thanks to artificial intelligence (AI), which is changing operational environments and conventional procedures. This study…
Authors: Professor Dr.Shrawan Owhal Abstract: The rapid diffusion of artificial intelligence (AI) into organizational processes is transforming the nature of work, managerial decision-making and employee–technology interaction. Rather than viewing artificial…
Authors: Christian Osita Godson, Ebubechukwu Osita Godson Abstract: How can durable economic coordination emerge where formal state capacity is weak, uneven, or distrusted? This article develops portable institutionalism through an…
Authors: Assistant Professor Dr. P Subburaj, Assistant Professor K. Valarmathi, Assistant Professor J. Jabasteen Abstract: This paper examines how digital marketing strategies directly influence consumer purchasing behavior in India's at-home…
Authors: Bavandlaplly Kalyan, Associate Professor Dr. Vellala Subrahmanya Ramamurty Abstract: The study had examined sales and service in a dealership environment with particular emphasis on customer perception and customer intention.…
Authors: Podugu Srilekha, Assistant Professor Dr. P. Girija Sri Abstract: This study investigated employee perceptions toward organizational change and development within Cipla Ltd, a prominent pharmaceutical organization. The research addressed…
Authors: Associate Professor Dr. Ramapriya H D Abstract: The government is committed to provide „Health for all‟ and adequate financing is critical to ensure it. Universal Health Coverage (UHC) which…
Authors: Penmetsa Indu Naga Kanyaka Durga, Associate Professor Dr. Vellala Subramanya Ramamurty Abstract: To guarantee the safety, effectiveness, and dependability of medications, the pharmaceutical business mostly depends on the quality…