International Journal for Novel Research in Economics, Finance and Management
International Journal for Novel Research in Economics, Finance and Management
Authors: Ronit Arora, Dr. Alka Chaudhary Abstract: Specifically, the purpose of this study is to investigate the impact that the capital structure of publicly traded companies in India has on…
Authors: Gurpreet Kaur Wadhwa, Dr. Alka Chaudhary Abstract: Capital structure plays a critical role in shaping the financial performance of firms, particularly in emerging markets like India where capital market…
Authors: Ms. R. Dharshini, Dr. P. Poornima Abstract: In the modern digital era, smartphones have become an essential part of everyday life. Among various mobile brands, OPPO has gained significant…
Authors: Byreddy Sree Deepthi Abstract: The Problem: Usually, "parasocial relationships" happen when we feel close to something or someone who doesn't actually know we exist. We tend to form such…
Authors: Sinkala Malack Abstract: The increasing commercialization of higher education has intensified the challenge faced by private tertiary education institutions in balancing financial sustainability with the delivery of quality education.…
Authors: Professor Dr. T. M. Hemalatha, Mr. M. Dinesh Abstract: We live in an age where every click, every pause, and every pattern we leave behind tells a story. That…
Authors: Assistant Professor Dr. G. Arut Geevitha, Ms. P Dharini Abstract: Artificial Intelligence (AI) is transforming the global labor market by automating routine tasks, creating new employment opportunities, and reshaping…
Authors: Assistant Professor Dr. Geethpriya B, Ms. Ananya Maity G Abstract: This study examines the opportunities that digital marketplaces present for rural micro and small enterprises (MSEs) in India. It…
Authors: Ms. Aparna C S, Associate Professor Dr. T. M. Hemalatha Abstract: Financial inclusion is a key driver of inclusive economic growth, especially in rural areas where access to formal…
Authors: Mr. Vamsi, Assistant Professor Ms. Bushrab Abstract: Social media marketing has become a powerful tool in the modern digital landscape, significantly influencing consumer behavior and decision-making processes. Unlike traditional…