International Journal for Novel Research in Economics, Finance and Management
International Journal for Novel Research in Economics, Finance and Management
Dr.Santoshkumar Benur Affiliation Professor in the MBA programme of Sharnbasva University, Kalaburagi Email-Id: s.benur@gmail.com Summary :- Dr. SantoshKumar Benur is currently working as Professor in the Faculty of Business Studies,…
Authors: Pranav Mittal Abstract: This primary research paper empirically investigates the nexus between digital financial inclusion and microenterprise growth, focusing on traditional craft clusters and informal artisanal sectors in Lucknow,…
Authors: Arockia Anisha Abstract: Enterprises owned by women are central to trade in Zambia’s urban townships, yet they remain smaller, earn less and grow more slowly than those owned by…
Authors: Ajay Malviya Abstract: Learning and Development (L&D) has become an important strategic approach for organizations seeking to strengthen employee skills and maintain effectiveness in changing workplace environments. This paper…
Authors: Dr. Rajidi Rammohan Reddy Abstract: Financial scandals and the challenge of information asymmetries in corporate governance systems have revealed severe inadequacies in the existing systems of financial reporting and…
Authors: Rajaalan A, Kannirasu S Abstract: For some time now, the guiding policy across company law and income tax has been one of neutrality: when a company reorganises to hived…
Authors: Assistant Professor Sangeetha Abstract: Organisations are increasingly adopting AI-based applications for recruitment, employee selection, onboarding, training, performance evaluation, workforce planning, employee engagement, and decision-making. The integration of AI into…
Authors: Mr. R. Nagarajan Abstract: In today's competitive market environment, business analysis has developed into a necessity beyond just describing reports to becoming a strategy for data-driven decision making. This…
Authors: Dr. D. Hemalatha, Dr. Sayantani Chakraborty Abstract: Given rising environmental awareness among consumers, in addition to increased regulation, organizations need to adopt sustainable approaches in their marketing strategies. This…
Authors: Dr. Sayantani Chakraborty, Dr K Phalguna Rao Abstract: This research paper explores the effect of purposeful branding on developing consumer advocacy among Generation Z consumers. Being digital natives and…