International Journal for Novel Research in Economics, Finance and Management
International Journal for Novel Research in Economics, Finance and Management
Authors: Professor (Dr.) Manisha V. Nain Abstract: Purpose The gig economy has reshaped urban employment in India, but the openness that makes platform work attractive also drives high workforce turnover.…
Authors: Assistant Professor Dr. Ekta Aggarwal Abstract: The convergence of artificial intelligence (AI) and mobile financial applications is reshaping personal finance. This paper synthesizes theoretical and empirical perspectives on how…
Authors: Dr. Sadaf Khan Associate Professor, Kajal Yadav Assistant Professor, Aaditya Soni Abstract: Financial Risk Management (FRM) is the process of identifying, analysing, assessing, and controlling financial risks that may…
Authors: Dr. Sadaf Khan Associate Professor, Kajal Yadav Assistant Professor, Rohit Lodhi, Toheed khan, Pankaj Abstract: Artificial Intelligence is the most disruptive technology in Human Resource Management in the last…
Authors: Dr. Sonam Arvind Singh, Dr. Kunal Patil Abstract: Customers are increasingly aware of the rising volume of online purchases and expect sustainable, environmentally friendly business practices. Despite growing interest…
Authors: Assistant Professor Ms. Tanveer Fatma, Harsh Sharma Abstract: Employee engagement has turned into one of the most discussed ideas in human resource management over the last two decades, mainly…
Dr. C.Senthilkumar Affiliation Associate Professor and Head PG and Research Department of Commerce Saiva Bhanu Kshatriya College. Email-Id: csenthilsbkc@gmail.com Publication: Books: An investigation to the role of big data in…
Dr. C.Senthilkumar Affiliation Associate Professor and Head PG and Research Department of Commerce Saiva Bhanu Kshatriya College. Email-Id: csenthilsbkc@gmail.com Publication: Patents: Dr. D. Anitha Kumari received a patent (No. 202241013174A)…
Dr. C.Senthilkumar Affiliation Associate Professor and Head PG and Research Department of Commerce Saiva Bhanu Kshatriya College. Email-Id: csenthilsbkc@gmail.com Publication: Patents: Dr. D. Anitha Kumari received a patent (No. 202241013174A)…
Authors: Associate Professor Dr Anjali Gupta Abstract: This chapter examines the ethical, behavioural, and strategic dimensions of marketing in EdTech and online learning platforms. Drawing on peer-reviewed literature, it addresses…