International Journal for Novel Research in Economics, Finance and Management
International Journal for Novel Research in Economics, Finance and Management
Authors: Dr.B.Deepapriya Abstract: This paper undertakes a comprehensive analysis of the role and importance of content marketing in developing brand trust and customer retention in the current digital age.…
Authors: M.Jyothi Prasad , S.Elizabeth Pravena, S.Elizabeth Pravena Abstract: The paper aims to provide an in-depth analysis of the interrelation between corporate governance practices and organizational financial performance, based on…
Authors: Dr.S.M. Yamuna, Anuprathiksha R, Dharshan D, Divya Sri D Abstract: The increasing concern for environmental sustainability has significantly influenced consumer purchasing behaviour in recent years. Green labelling has emerged…
Authors: Dr.S.M. Yamuna, AlagarAbhishek.P. K, Annis Sara. A, Harshavarshini. S Abstract: In recent years, digital payment systems have significantly transformed financial transactions, particularly in developing countries like India. Street vendors,…
Authors: Mrs. A. Santhoshi Abstract: The Hybrid Work Model, which combines working from home and working in the office has changed the way people work in a way. It has…
Authors: Dr. D. V. Padmaja, Thilak KA, Vishvakumar A Abstract: Digital technology has radically changed the retail business and given rise to quick commerce. Quick commerce offers products that are…
Dr. A. Meenakshi Affiliation Vels Institute of Science Technology and Advanced Studies Email-Id: meenaagas@yahoo.co.in ,meenakshi10980@gmail.com Publications: A. Meenakshi, R. Vimala Devi, Digital financial inclusion implementation in India – A conceptual…
Authors: Ajay Malviya Abstract: Work–life balance has become a significant concern for HR professionals as remote and hybrid work arrangements reshape organizational practices. Although these work models provide flexibility and…
Authors: S. Revathi, S S Natchatraa, S.Sarojini, VA Sharni Abstract: SkillBridge is an AI-enabled skill exchange platform designed to connect individuals who want to learn new skills with those willing…
Authors: Vinay Kumar Reddy Vangoor Abstract: Data centers are the backbone of today's digital world, powering everything from cloud applications to banking systems and social media. However, running these…