International Journal for Novel Research in Economics, Finance and Management
International Journal for Novel Research in Economics, Finance and Management
Authors: Neha Srivastava, Dr. Mukul Shrivastava Abstract: This study examines the effectiveness of omnichannel strategies in enhancing consumer engagement in the modern digital business environment. With the rapid growth of…
Authors: Sumayya Isak Pathan Abstract: Employee motivation is a critical factor that influences individual and organizational performance. This study examines the relationship between employee motivation and performance using primary data…
Authors: Komal Arjun Patil, Prof. Dipali Navle, Prof. Asif Naikawadi Abstract: Employee job satisfaction is considered one of the most critical factors in Human Resource Management. It plays a major…
Authors: Pasalkar Shivaunsh Pramod, Dr. Tejaswinee Ingle Abstract: Housing loan financing has become an essential mechanism for promoting home ownership in urban areas, particularly in rapidly developing cities like Pune.…
Authors: Suraj Kumar, Dr. Priyadarshini Singh Abstract: Social media has fundamentally reshaped the marketing landscape by enabling organizations to communicate directly with consumers at scale. This study examines the role…
Authors: Madhu Kumari, Dr. Kalpana Rawat Abstract: The rapid integration of Artificial Intelligence (AI) into credit risk assessment represents one of the most consequential transformations in contemporary financial services. This…
Authors: Dr. Mangala Nayak Yaragatti, Dr. Anil Yaragatti Abstract: Sustainable Business Practices are integral part of modern business strategies,enhancing brand reputation , ensuring regulatory compliance, and improving operational efficiency. India’s…
Authors: Shruti Gupta, Dr. Prince Kumar Abstract: Social media marketing (SMM) has emerged as a transformative force reshaping consumer decision-making across global markets. This study investigates the impact of social…
Authors: Yash Gupta, Dr. Shikha Gupta Abstract: The proliferation of smartphone-based payment platforms has reshaped consumer financial behaviour across emerging markets. This study investigates the impact of digital payment systems—specifically…
Authors: Md Sharik Ansari, Kalpana Rawat Abstract: The rapid advancement of Artificial Intelligence (AI) technologies has fundamentally reshaped global commerce, with cross-border e-commerce (CBEC) emerging as a domain of exceptional…