Authors: Sonal Kujur, Anudeep Barwa, Rohan Praveen Beck, Amar Prem Kujur, Navneet Nishant Nag, Dr. Jyoti Ignus Tete

Abstract: In today's dynamic business environment, HR Analytics has become a key element in any organization and they are increasingly adopting it to improve their organization's effectiveness as well as performance. HRA helps organizations to make better decisions based on data related to employees in areas like recruitment, selection, training, performance appraisal, etc. This study, "Impact of HRA on Organizational Performance – A Study on CCL Ranchi," focuses on understanding the impact of HRA and how it influences the performance of CCL as an organization. The main focus revolves around the role of HRA in improving employee productivity, efficiency, training needs and effectiveness, decision-making process, and workforce planning in the organization. It also attempts to identify various challenges faced by CCL while adopting HRA effectively. The research relies on an extensive review of literature that aims to provide evidence for the impact of HRA on OP. Through a quantitative approach, primary data has been collected through a structured questionnaire and interactions with various employees and HR officials of CCL, Ranchi. The findings are expected to demonstrate how HRA enhances OP by assisting management in making more precise, data-driven HR decisions, and may also help CCL, Ranchi in better adopting and improving its HR practices. Overall, this study emphasizes the growing importance of HRA in modern organizations and how it contributes to their performance, organizational growth, and effectiveness.

DOI: https://doi.org/10.5281/zenodo.24162914