Dr. C.Senthilkumar 
Affiliation Associate Professor and Head PG and Research Department of Commerce Saiva Bhanu Kshatriya College.
Email-Id: csenthilsbkc@gmail.com
Publication: Patents:

  • Dr. D. Anitha Kumari received a patent (No. 202241013174A) on “Supply chain coordination in the Internet of Things for fresh agricultural products.” It was awarded on 25 March 2022, India.
  • Dr. D. Anitha Kumari received a patent (No. 202241027116) on “Morphological characters-based oil spill detection from Radarsat-2 SAR satellite dataset.” It was awarded on 20 May 2022, India.
  • Dr. D. Anitha Kumari received a patent (No. 202241066588) on “Design of an integer linear programming model for partially ordered sets of logical units of computers.” It was awarded on 9 December 2022, India.

Books:

  • An investigation to the role of big data in digital marketing: A descriptive analysis Generative artifical intelligence in analytical ERA  ICBAC 24,ISBN 9789393376503,23rd August 2024.

Publications:

  • A study on performance issues in block chain technology for banking sector Humanities and social science studies ISSN :2319-829X,Vol:12 Issue:01,PP:165- 172,2023.
  • Customer Relationship Management in State Bank of India,A Customers View Journal of the oriental Institute ISSN: 0030-5324 Vol : 71 Issue : 01 PP:41-44 ,2022.
  • Implementation of Customer Relationship Management in  State Bank of India :An Overview and Stages Journal of the Maharaja Sayajirao University of Baroda ISSN:0025-0422 Vol :55 no :3 (VI) PP.82 To 87    26th,2021.
  • Information Technology in Indian Banking Wesleyan Journal of research ISSN:0975-1386 Vol.14 no 1 (xxiii) PP.121 to 124,2021.
  • Customer Relationship Management in SBI,An customers view International Conference on “India-SAARC: Trade, “Cultural& Economic Development,ISSN : 04749030 Vol. 63, Issue 44, PP.638-643,2020.