International Journal for Novel Research in Economics, Finance and Management
International Journal for Novel Research in Economics, Finance and Management
Authors: Dr.V.O.Kavitha, Dr. Viji R, Prof. (Dr.) Vellayan Srinivasan Abstract: Entrepreneurial leadership has emerged as a critical determinant of business sustainability and economic growth in emerging economies. This study examines…
Authors: Gokul M, Dr. C. Indra Refline Missier Abstract: Working capital management is a crucial aspect of financial management that ensures a company's liquidity, operational efficiency, and overall financial health.…
Authors: Gunupati Venkata Saatwik kumar, Professor Dr. Saurabh Srivastava Abstract: The rapid growth of the e-commerce sector, supported by advancements in artificial intelligence, has significantly transformed the way consumers interact…
Authors: Vivek Sharma Abstract: Shadow Banking represents a profound transformation in the architecture of global financial intermediation, marked by the rapid expansion of private credit funds and the growing dominance…
Authors: Eunice Lungu, Arockia Anisha Abstract: Digital transformation has emerged as a critical driver of organizational change, fundamentally reshaping business models and strategic approaches across industries. This paper explores the…
Authors: Ms. Akshata Bilagi, Dr Pushpa Hongal Abstract: Digital Banking and Financial Technology (FinTech) have grown rapidly in India and are gradually changing the financial sector landscape and behavior of…
Authors: Professor Dr. Saurabh Srivastava Abstract: The rapid growth of the e-commerce sector, supported by advancements in artificial intelligence, has significantly transformed the way consumers interact with brands. Among various…
Authors: B.Lalramengmawia, Dr.K. Lalromawia Abstract: Success as an entrepreneur is essential to the growth of the world economy, yet gender inequality still prevents fair results. This study examines how male…
Authors: Assistant Professor Kavitha S R, Assistant Professor Dr.Supritha R.K, Assistant Professor Naveen Kumar H S Abstract: Digital transformation has emerged as a key driver in innovation, efficiency, and competitiveness…
Authors: Assistant Professor Akshitha B Abstract: Influencer marketing is recognized as an important digital marketing strategy for building brand awareness and customer relationships. The strategy involves the use of popular…