Authors: M.Sowmiya, Miss. A. Saritha

Abstract: Employee engagement refers to the emotional connection and commitment that employees have towards their work, their organization, and its goals. It encompasses their level of dedication, motivation, and satisfaction in their job, as well as their willingness to go above and beyond their basic job responsibilities to contribute to the success of the organization. Taking this into the account a study was done. This study was targeted to identify the level of employee engagement in BSNL. BSNL has played a significant role in connecting people across India and bridging the digital divide, especially in rural and remote areas. It has been instrumental in providing telecom services for government organizations, businesses, and individual customers, contributing to the country's socio-economic development. It is also necessary for taking care of the employees and make them engaged into the work the Research was more confined and found out the strategies used by BSNL for engagement of the employees. The finding of the study shows various thoughts of the employees of the organization in respect of engagement activities, job satisfaction, Incentives and benefits.

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